The Globalization of the Film Sector of the People’s Republic of China

Yuan Lin; Ke Gao; Ying Li

doi:doi:10.11648/j.ijecs.20230806.12

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The Globalization of the Film Sector of the People’s Republic of China

Yuan Lin, Ke Gao, Ying Li

Published in International Journal of Education, Culture and Society (Volume 8, Issue 6)

Received: 17 August 2023 Accepted: 1 November 2023 Published: 8 November 2023

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Abstract

The economic, political and cultural motivations for the Chinese film industry to participate in globalization have become even more important as China has become the world's market with the largest box office numbers. In essence, this article is dedicated to an in-depth discussion of how the Chinese film industry can effectively respond to the challenges and opportunities brought about by globalization. This article based on Pierce's assertion that globalization manifests itself through multiple media and dynamics, which examines the globalization of China's film industry through the research methods of literature review, case study and critical analysis. Firstly, the article reviews the process of globalization of China's film market and emphasizes the importance of telling Chinese stories with international appeal. It also analyzes the experiences and shortcomings of the Chinese film market going global, taking into account successful cases such as Crouching Tiger, Hidden Dragon and Hello, Li Huanying. The thesis also reflects on the obstacles that hinder the globalization of Chinese films, such as over-emphasis on national identity and the persistence of stereotypes. To cope with these challenges, the Chinese film industry must improve its business model and utilize the information revolution to enhance its soft power.

Published in	International Journal of Education, Culture and Society (Volume 8, Issue 6)
DOI	10.11648/j.ijecs.20230806.12
Page(s)	232-235
Creative Commons	This is an Open Access article, distributed under the terms of the Creative Commons Attribution 4.0 International License (http://creativecommons.org/licenses/by/4.0/), which permits unrestricted use, distribution and reproduction in any medium or format, provided the original work is properly cited.
Copyright	Copyright © The Author(s), 2023. Published by Science Publishing Group

Keywords

Globalization, Soft Power, Cultural Perspective, China’s Film Market, National Power

References

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[3]	HELD, D. & McGREW, A. (1993). `Globalization and the Liberal Democratic State'. Government and Opposition, 28 (2), 261-288.
[4]	Kokas, A. (2019). Producing global China: The Great Wall and Hollywood’s cultivation of the PRC’s global vision. Journal of Chinese Cinemas, 13 (3), 215-227.
[5]	Liu, J. L. (2021). A brief analysis of the export of Chinese film culture under the background of globalization. News Dissemination (pp. 35-36).
[6]	Nye, J. S. (2019). Soft power and public diplomacy revisited. In The Hague Journal of Democracy, 14 (1-2), 7-20. Brill Nijhoff.
[7]	Pieterse, J. N. (1994). Globalisation as hybridization. International Sociology, 9 (2), 161–184. https://doi.org/10.1177/026858094009002003
[8]	Sparks, C. (2018). China’s soft power from the BRICS to the BRI. Global Media and China, 3 (2), 92–99. https://doi.org/10.1177/2059436418778935
[9]	Su, W. (2016). China’s encounter with Global Hollywood Cultural Policy and the film industry, 1994-2013. University Press of Kentucky.
[10]	Times, G. (2022). China overtakes North America as World's biggest movie market amid covid-19. Global Times. Retrieved November 9, 2022, from https://www.globaltimes.cn/page/202101/1211591.shtml
[11]	Wang, W. (2022). Examining Chinese beauty behind the controversy of the Chinese brand “the three squirrels”: Racism, slanted eyes, and beauty. Proceedings of the 2022 6th International Seminar on Education, Management and Social Sciences (ISEMSS 2022), 27–33. https://doi.org/10.2991/978-2-494069-31-2_5
[12]	Wu, H., & Chan, J. M. (2007). Globalizing Chinese martial arts cinema: The global-local alliance and the production of Crouching Tiger, Hidden Dragon. Media, Culture & Society, 29 (2), 195-217.
[13]	Yang, J. H. (2019). The difficulty of Chinese film "going out": "World film" is still Chinese film. Journal of Arts Management. DOI: CNKI: SUN: YSLG.0.2019-04-035.
[14]	Yi, H. & Tang, J. Y. (2008). Only by going out can we stand up -- the soft power of Chinese films under the background of globalization. Contemporary Cinema.
[15]	Zhou, X. (2017). Between national and international. In Globalization and Contemporary Chinese Cinema: Zhang Yimou's Genre Films (ch. 4). Springer. E book in lib.

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APA Style

Lin, Y., Gao, K., Li, Y. (2023). The Globalization of the Film Sector of the People’s Republic of China. International Journal of Education, Culture and Society, 8(6), 232-235. https://doi.org/10.11648/j.ijecs.20230806.12

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ACS Style

Lin, Y.; Gao, K.; Li, Y. The Globalization of the Film Sector of the People’s Republic of China. Int. J. Educ. Cult. Soc. 2023, 8(6), 232-235. doi: 10.11648/j.ijecs.20230806.12

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AMA Style

Lin Y, Gao K, Li Y. The Globalization of the Film Sector of the People’s Republic of China. Int J Educ Cult Soc. 2023;8(6):232-235. doi: 10.11648/j.ijecs.20230806.12

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@article{10.11648/j.ijecs.20230806.12,
  author = {Yuan Lin and Ke Gao and Ying Li},
  title = {The Globalization of the Film Sector of the People’s Republic of China},
  journal = {International Journal of Education, Culture and Society},
  volume = {8},
  number = {6},
  pages = {232-235},
  doi = {10.11648/j.ijecs.20230806.12},
  url = {https://doi.org/10.11648/j.ijecs.20230806.12},
  eprint = {https://article.sciencepublishinggroup.com/pdf/10.11648.j.ijecs.20230806.12},
  abstract = {The economic, political and cultural motivations for the Chinese film industry to participate in globalization have become even more important as China has become the world's market with the largest box office numbers. In essence, this article is dedicated to an in-depth discussion of how the Chinese film industry can effectively respond to the challenges and opportunities brought about by globalization. This article based on Pierce's assertion that globalization manifests itself through multiple media and dynamics, which examines the globalization of China's film industry through the research methods of literature review, case study and critical analysis. Firstly, the article reviews the process of globalization of China's film market and emphasizes the importance of telling Chinese stories with international appeal. It also analyzes the experiences and shortcomings of the Chinese film market going global, taking into account successful cases such as Crouching Tiger, Hidden Dragon and Hello, Li Huanying. The thesis also reflects on the obstacles that hinder the globalization of Chinese films, such as over-emphasis on national identity and the persistence of stereotypes. To cope with these challenges, the Chinese film industry must improve its business model and utilize the information revolution to enhance its soft power.
},
 year = {2023}
}

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TY  - JOUR
T1  - The Globalization of the Film Sector of the People’s Republic of China
AU  - Yuan Lin
AU  - Ke Gao
AU  - Ying Li
Y1  - 2023/11/08
PY  - 2023
N1  - https://doi.org/10.11648/j.ijecs.20230806.12
DO  - 10.11648/j.ijecs.20230806.12
T2  - International Journal of Education, Culture and Society
JF  - International Journal of Education, Culture and Society
JO  - International Journal of Education, Culture and Society
SP  - 232
EP  - 235
PB  - Science Publishing Group
SN  - 2575-3363
UR  - https://doi.org/10.11648/j.ijecs.20230806.12
AB  - The economic, political and cultural motivations for the Chinese film industry to participate in globalization have become even more important as China has become the world's market with the largest box office numbers. In essence, this article is dedicated to an in-depth discussion of how the Chinese film industry can effectively respond to the challenges and opportunities brought about by globalization. This article based on Pierce's assertion that globalization manifests itself through multiple media and dynamics, which examines the globalization of China's film industry through the research methods of literature review, case study and critical analysis. Firstly, the article reviews the process of globalization of China's film market and emphasizes the importance of telling Chinese stories with international appeal. It also analyzes the experiences and shortcomings of the Chinese film market going global, taking into account successful cases such as Crouching Tiger, Hidden Dragon and Hello, Li Huanying. The thesis also reflects on the obstacles that hinder the globalization of Chinese films, such as over-emphasis on national identity and the persistence of stereotypes. To cope with these challenges, the Chinese film industry must improve its business model and utilize the information revolution to enhance its soft power.

VL  - 8
IS  - 6
ER  -

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Author Information

Yuan Lin

Arts and Social Science, The University of Sydney, Sydney, Australia

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Ke Gao

School of Economics, Peking University, Beijing, China

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Ying Li

Weihai Commercial Bank Zaozhuang Branch, Zaozhuang, China

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Plain Text BibTeX RIS

APA Style

Lin, Y., Gao, K., Li, Y. (2023). The Globalization of the Film Sector of the People’s Republic of China. International Journal of Education, Culture and Society, 8(6), 232-235. https://doi.org/10.11648/j.ijecs.20230806.12

Copy | Download

ACS Style

Lin, Y.; Gao, K.; Li, Y. The Globalization of the Film Sector of the People’s Republic of China. Int. J. Educ. Cult. Soc. 2023, 8(6), 232-235. doi: 10.11648/j.ijecs.20230806.12

Copy | Download

AMA Style

Lin Y, Gao K, Li Y. The Globalization of the Film Sector of the People’s Republic of China. Int J Educ Cult Soc. 2023;8(6):232-235. doi: 10.11648/j.ijecs.20230806.12

Copy | Download

@article{10.11648/j.ijecs.20230806.12,
  author = {Yuan Lin and Ke Gao and Ying Li},
  title = {The Globalization of the Film Sector of the People’s Republic of China},
  journal = {International Journal of Education, Culture and Society},
  volume = {8},
  number = {6},
  pages = {232-235},
  doi = {10.11648/j.ijecs.20230806.12},
  url = {https://doi.org/10.11648/j.ijecs.20230806.12},
  eprint = {https://article.sciencepublishinggroup.com/pdf/10.11648.j.ijecs.20230806.12},
  abstract = {The economic, political and cultural motivations for the Chinese film industry to participate in globalization have become even more important as China has become the world's market with the largest box office numbers. In essence, this article is dedicated to an in-depth discussion of how the Chinese film industry can effectively respond to the challenges and opportunities brought about by globalization. This article based on Pierce's assertion that globalization manifests itself through multiple media and dynamics, which examines the globalization of China's film industry through the research methods of literature review, case study and critical analysis. Firstly, the article reviews the process of globalization of China's film market and emphasizes the importance of telling Chinese stories with international appeal. It also analyzes the experiences and shortcomings of the Chinese film market going global, taking into account successful cases such as Crouching Tiger, Hidden Dragon and Hello, Li Huanying. The thesis also reflects on the obstacles that hinder the globalization of Chinese films, such as over-emphasis on national identity and the persistence of stereotypes. To cope with these challenges, the Chinese film industry must improve its business model and utilize the information revolution to enhance its soft power.
},
 year = {2023}
}

Copy | Download

TY  - JOUR
T1  - The Globalization of the Film Sector of the People’s Republic of China
AU  - Yuan Lin
AU  - Ke Gao
AU  - Ying Li
Y1  - 2023/11/08
PY  - 2023
N1  - https://doi.org/10.11648/j.ijecs.20230806.12
DO  - 10.11648/j.ijecs.20230806.12
T2  - International Journal of Education, Culture and Society
JF  - International Journal of Education, Culture and Society
JO  - International Journal of Education, Culture and Society
SP  - 232
EP  - 235
PB  - Science Publishing Group
SN  - 2575-3363
UR  - https://doi.org/10.11648/j.ijecs.20230806.12
AB  - The economic, political and cultural motivations for the Chinese film industry to participate in globalization have become even more important as China has become the world's market with the largest box office numbers. In essence, this article is dedicated to an in-depth discussion of how the Chinese film industry can effectively respond to the challenges and opportunities brought about by globalization. This article based on Pierce's assertion that globalization manifests itself through multiple media and dynamics, which examines the globalization of China's film industry through the research methods of literature review, case study and critical analysis. Firstly, the article reviews the process of globalization of China's film market and emphasizes the importance of telling Chinese stories with international appeal. It also analyzes the experiences and shortcomings of the Chinese film market going global, taking into account successful cases such as Crouching Tiger, Hidden Dragon and Hello, Li Huanying. The thesis also reflects on the obstacles that hinder the globalization of Chinese films, such as over-emphasis on national identity and the persistence of stereotypes. To cope with these challenges, the Chinese film industry must improve its business model and utilize the information revolution to enhance its soft power.

VL  - 8
IS  - 6
ER  -

Copy | Download